Olly Hutson
How Will the Metaverse Affect Podcasts?
By Olly Hutson We keep hearing tech CEOs like Mark Zuckerberg talk about “The Metaverse” as the future of the internet. But what is it...
Ranieri & Co.
- Sep 11
How To Tell A Brand’s Story Through Podcasts
By Olly Hutson For the fifth year in a row, podcast consumption has grown in Australia. 40% of Australians now listen to a podcast at...
Ranieri & Co.
- Aug 23
The Best Podcasts of 2022 (So Far!)
The audio space is continuing to grow in Australia, with podcasts hitting 40% monthly listenership among Australians 18+, up from 37% in...
Ranieri & Co.
- Aug 17
Q+A with Olly Hutson, our new Sales Manager
A big warm welcome to Olly Hutson, joining the Ranieri & Co family as our new Sales Manager. Olly joins us with a rich background in...
Ranieri & Co.
- Aug 3
Podcast Hosts - the Next Generation of Influencers?
Influencer marketing has been around for over 15 years, predominantly on social media platforms such as Instagram and most recently,...
Ranieri & Co.
- Jul 26
The Latest Podcast News Round Up
What are the latest developments in the world of podcasts? The industry continues to grow and diversify, with new and exciting tech,...
Ranieri & Co.
- Jul 13
Why are podcast conversions declining and how can we combat this?
Podcast ad frequency has doubled in the past year, resulting in many campaigns seeing a decline in conversions (Podsights 22). Is the...
Ranieri & Co.
- Jul 6
Who Listens to Podcasts and How to Reach Them
As the podcast industry grows in popularity, what was once a niche opportunity now offers reach at scale, with more and more smart...
Ranieri & Co.
- Jun 29
Australia Has Overtaken the US as one of the Most Advanced Podcast Markets in the World
There are a lot of stats out there on podcasting, but one of the most robust and trusted reports comes from the annual Infinite Dial...
Ranieri & Co.
- Jun 27
Why Streaming Services are Turning to Podcasts for Series Inspiration
We are living in the golden age of TV. With numerous ground-breaking TV shows available, over 80% of Australians pay for at least 1...
Discover what's fuelling the rapid consumption of podcasts, unpack key insights, trends and how brands are harnessing the power of the medium to their advantage.
