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Articles from us and about us. Like what you see?

Ranieri & Co.

Sep 12, 2020

Pixels & Podcasts - a Perfect Match

For a very long time, a pixel could not be used in podcasting as it has in other forms of marketing due to the limitations in how podcasting

Lifelong learning with podcast university

Ranieri & Co.

Sep 12, 2020

Lifelong learning with podcast university

These days, deliberate learning and skill acquisition is a lifelong proposition. If we want to make like Bill Gates, Oprah Winfrey or Elon M

Tell stories your customers give a damn about

Ranieri & Co.

Sep 12, 2020

Tell stories your customers give a damn about

How marketers are using branded podcasts to strike the sweet spot.

Ranieri & Co.

Sep 12, 2020

What makes for a great podcast ad

It’s wonderful to know that podcast ads are powerful, but how do we as marketers harness that power?

It's here: The science behind the power of a podcast ad

Ranieri & Co.

Aug 9, 2020

It's here: The science behind the power of a podcast ad

One thing we know is that podcasts have a physical effect on the brain. But what about podcast ads? Turns out our brains like them, too.

Here's what a podcast can do for your brain

Ranieri & Co.

Aug 9, 2020

Here's what a podcast can do for your brain

We’ve been telling each other stories since humanity was first invented. It’s what our brains like to do. We’re designed to be social, to ma

Ranieri & Co.

Aug 9, 2020

Measuring podcast ROI

“Our number one goal is ticket sales and we can only buy on platforms that track a pure conversion for a ticket purchase.”I overhead this ye

Discover what's fuelling the rapid consumption of podcasts, unpack key insights, trends and how brands are harnessing the power of the medium to their advantage.

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