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  • Writer's pictureSammy Major

The Best Podcasts for Marketers to Keep Ahead of the Game

As the marketing landscape is ever changing and evolving, it's essential that marketers stay on top of industry trends, insights and strategy. Podcasts are a great way to learn on the go, get inspired and optimise your current projects and strategy.

Here’s my pick of the most enjoyable, content-rich marketing podcasts that offer nuggets of knowledge no matter what your specialisation.

1. Reputation Revolution the Influence & IMPACT podcast

The PR Warrior and industry veteran Trevor Young covers the four core pillars of building a successful and respected professional personal brand in this informative podcast. Covering topics such as video storytelling, how to increase your professional value and the power of authentic visibility with industry thought leaders, you’ll be inspired and invigorated.

Our episode pick: Unleashing the power of audio content, with podcasting expert Kellie Riordan

2. Download This Show

This ABC podcast will keep you up to date with all things tech from social media to gadgets, streaming services to privacy issues. Hosted by likeable journalist and author Marc Fennell. Regular guests include reputable tech journalists Ariel Bogle (ABC) and Rae Johnsoton (Junkee).

Our episode pick: Artificial Intelligence Gets Creative

3. Unconventional Business by Hubspot

Aussie and Kiwi brands share how they’re growing and winning by disrupting the customer experience. Featuring interesting brand stories from the likes of Xero, Koala Mattresses, Sendle and Who Gives a Crap.

Our episode pick: Vino for the People: How This Aussie Company Took the Snobbery out of Win‪e

4. Curveball

Deadset Studios founder Kellie Riordan (one of Australia’s leading podcast strategists and the creative force behind countless hit shows) hosts this compelling podcast that’s all about thriving in the face of adversity.

Our episode pick: Carmen’s Carolyn Creswell on why leading is all about taking risks

6. Marketing Over Coffee

EventHero’s VP of Marketing, John J. Wall, and Podcamp’s co-founder, Christopher Penn host this popular weekly podcast, where the friends chat classic and new marketing tactics over coffee. Each episode is just 20 minutes and easy to listen to, with top tips and listener questions.

Our episode pick: Stop Worrying And Buy More Audio Gear

To talk marketing podcasts and marketing in podcasts, contact me :

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